Skip to content
Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

This isn’t rocket science: conserve water

It’s not that we didn’t see this coming. Forget the weather patterns you grew up with, the U.S. and the rest of the world are entering a new climatic pattern: water will be scarcer, rains shorter and more intense, snowfalls fewer, weather patterns more erratic.

These new weather patterns are no longer abnormal. According to a majority of the world’s climate scientists, they are the new normal.

Most important, we’re not going back. So how well prepared are we?

Impressive technologies are emerging to address shortages in water-deprived regions south of the Equator, where conservation is a way of life, but progress north of the Equator is emerging too slowly.

For example, companies like Forever Pure, IDE Technologies and GE’s AquaSel division are pursuing desalination. But desalination — removing salts and minerals from sea water to make it potable — only makes sense in extreme situations, such as Saudi Arabia’s need for fresh water. The technologies are costly and plagued by technical glitches, and demand so much energy that a consuming country would need to be a Saudi Arabia to supply the necessary fuel.

Elsewhere, there are a range of effective low-tech alternatives being implemented. Teams at the University of Washington and in South American countries are experimenting with harvesting fog. They’re testing materials on which fog and dew condense to see which materials catch and deliver the most water. On parts of Peru’s Pacific coast, where less than an inch of rain falls annually, villages collect hundreds of gallons of water daily by letting the heavy ocean fog settle on special collection screens set up like badminton nets along the shore.

As we adjust to permanent water scarcity, we’ll become accustomed to buildings plumbed with rainwater collection systems and storage tanks. We’ll also learn to appreciate graywater systems, which capture used water from sinks, tubs, and washing machines for re-use in toilets and outdoor watering.

But the real solution lies not with these types of new technologies, but in conservation and improved water systems in areas from crop irrigation to home plumbing. North of the equator, the emphasis should be on conservation. We simply must become more accustomed to living with shortages as the norm.