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STARBUCKS: URBAN SALES LAGGING

Sales in Starbucks’ urban stores will not recover to pre-pandemic levels for at least another six months, while sales at its suburban sites already are exceeding last year’s, the company said on 15 September.
Starbucks is trying to find more parking space for many suburban locations and is adding drive-up windows to many of those stores.
The company will focus future expansion on suburbs while moving or closing 400 stores, most of them in downtown locations.
TRENDPOST: At one time, Starbucks was accused of opening more stores than they needed in big cities to drive out the mom and pop competition. Now with cities emptying out, they will be hosting numerous operations. Indeed, more than just going to a Starbucks for a cup of bitter coffee, people use to hang out as a place to do “work” at and socialize.

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