Category: 22 July 2025

Home 22 July 2025
AI BOOSTS UNILEVER’S SOAL SALES
Post

AI BOOSTS UNILEVER’S SOAL SALES

Advertising is shifting its emphasis from websites to social media influencers, as we reported in “Artificial Intelligence Eats the Ad Industry” (17 Jun 2025). Unilever, the global conglomerate owning more than 400 brands of consumer products, is using AI to make the most of the transfer.